Top 5 Social Apps Performance in Ghana - Q3 2024

In the third quarter of 2024, the social app landscape in Ghana showed varied trends across different metrics, as reported by Sensor Tower.

TikTok Lite - Save Data experienced a steady increase in weekly revenue, peaking at approximately $6.3K by the end of September. Weekly downloads saw fluctuations, starting at around 202K in early July, dropping to a low of 117K mid-September, and closing the quarter with a slight rebound to 156K. The app maintained a strong presence with weekly active users hovering around 4.9M, despite a slight dip in late September.

Facebook Lite from Meta Platforms, Inc. showed a modest rise in weekly revenue, reaching $642 by mid-September. Downloads began at 159K, declining steadily to around 78K by the end of the quarter. However, weekly active users remained robust throughout the quarter, consistently exceeding 8.6M.

Instagram maintained stable weekly revenue, peaking at $878 in early September. Downloads fluctuated throughout the quarter, starting at 60K, peaking at 82K in mid-July, and settling at 43K by the end of September. Weekly active users remained constant, averaging around 3.8M.

X saw a varied revenue trend, with the highest weekly revenue reaching $688 in early September. Downloads started at 18K, with a minor peak at 27K in mid-July, and ended the quarter at 14K. The app's weekly active users remained stable around 1.1M, with minor fluctuations throughout the quarter.

Status Saver - Video Saver focused solely on downloads and active users, as revenue data was not available. Downloads increased from 5.3K in early July to 11.6K by the end of September. The app's weekly active users showed a slight decrease from 239K to 218K over the quarter.

For more detailed insights into these trends, visit Sensor Tower's platform for comprehensive analytics.